Media

Jan 15, 2015

Highlands Fitness Challenge Approaching

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HIGHLANDS – The Highlands Get Fit Challenge has a new look for 2015.

Now going by the Highlands Fitness Challenge, the program aims to help local businesses and organizations have a healthy and fit workforce.

The new Highlands Fitness Challenge will begin on February 15 and continue through May 15. Initiated by the Highlands Health & Wellness Committee, the Highlands Fitness Challenge provides an easy tool for persons in Jackson, Overton, Putnam and White County businesses, churches, schools and community groups the opportunity to get active.

Since the launch of the challenge in Fall 2011, over 2,500 participants from Jackson, Overton, Putnam and White County have competed for better health, bragging rights and cash prizes.

“The Highlands Fitness Challenge has had success in its efforts to promote healthy lifestyles among Highlands businesses and organizations, demonstrating that health and wellness affect workforce productivity. 87 percent of competitors noted they feel better, and 79 percent said the program motivated them to exercise more. By being a part of this program, local businesses have created a work atmosphere that places an emphasis on healthy lifestyles and having fun doing so,” said Highlands Fitness Challenge Committee Chair Linsey Arfsten.

The challenge rules are simple – activity must be at least 30 minutes a day, 5 days a week for the duration of the 3-month competition. Those who fulfill the requirements are given the opportunity to win prizes throughout the challenge. Awards and recognition are handed out to top performing teams and individuals.

Local businesses such as Eaton, Averitt Express, Highlands Medical Center, IWC, Overton County Nursing Home, First National Bank and the White County YMCA have been involved in past challenges with great success stories. Registration for the challenge is now open and teams can be formed from any area business or organization.

For more information about the Highlands Fitness Challenge in each county, contact Jackson County chair Christy Collins at 931-268-0218 or Christy.Collins@tn.gov; Overton County chair Rita Reagan-Underhill at 931-823-6421 or chamber@twlakes.net; Putnam County chair Rachael Wheaton at 931-528-2531 or Rachael.Wheaton@tn.gov; and White County chair Linsey Arfsten at 931-836-2201 or linsey.x.arfsten@tn.gov.

The Highlands Fitness Challenge is a program of the Highlands Health & Wellness Committee which is part of the Highlands Economic Partnership. The Highlands Economic Partnership, launched in 2006, by the Cookeville-Putnam County Chamber of Commerce, is a collaborative, public/private sector program designed to boost economic and community development in Jackson, Overton, Putnam and White counties. Supported by over 80 investor companies and government organizations, the Highlands is dedicated to the long-term vision for the region’s economic prosperity. For more information about the Highlands Health & Wellness Committee, contact Beth Johnson at 931-526-2211 or bjohnson@highlandsoftn.com.